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Enhance the Visitor Experience at Your Hotel with Digital Signage Marketing

Enhance the Visitor Experience at Your Hotel with Digital Signage Marketing

Digital signs are useful in virtually every industry, but they’re particularly advantageous in the hospitality industry, in which communicating effectively with customers is key to providing a satisfactory experience. Digital signage marketing has been used for many years in hotels, but typically through hotel channels on in-room TVs. These hotel channels often advertise a hotel’s amenities, restaurants, and premium TV channels. The use of digital signs has gradually spread from hotel rooms and into lobbies, restaurants, hallways, elevators, conference rooms, and more. Whether you have a small boutique hotel or a large hotel with a plethora of amenities and

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  • Digital signage marketing can be used to improve your visitor experience
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Digital Conference Room Signage: Tips for Layout Design

Digital Conference Room Signage: Tips for Layout Design

Digital signs are electronic screens that display menus, advertising, and other messages. You can display everything from sales promotions to meeting schedules on your conference room signage. The primary advantage digital signs have over static signs is that the content is dynamic and instantly customizable. You can tailor the content on your digital signs to reflect your brand or craft messages that cater to different audiences. Creating content for your digital signs allows you to experiment with different colors, contrasts, text, and arrangements. However, form should always follow function when you create content for your digital signs. The information you’re

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  • Attract attention to conference room signage by displaying engaging content.
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Goodbye Paper: Improve Communication with Up-to-Date Digital Meeting Room Signs

Goodbye Paper: Improve Communication with Up-to-Date Digital Meeting Room Signs

Want to present up-to-the-minute information on your meeting room signs? Digital signage that links to your meeting room software displays current meeting and event information outside of meeting rooms and conference halls. This keeps both visitors and employees informed about meetings and events happening in specific rooms and does away with confusion regarding who booked a meeting room and whether or not a room is occupied. Meeting room signs can function alone or serve as an extension of your digital signage system. They keep people in your building informed regarding meeting and event schedules. Employees can use the interactive touch

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  • Meeting room signs with integration to Outlook® ensures your meeting rooms signs are up-to-date and eliminates the need for paper signs
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Create Digital Signage Content Easily and Cost-Effectively with PowerPoint®

Create Digital Signage Content Easily and Cost-Effectively with PowerPoint<sup><sup>®</sup></sup>

Digital signage is a form of electronic display that is used to show information for advertising, educational, informational, and entertainment purposes. Digital signage is a powerful tool that can supplement your organization’s communications. Unlike static signage and print marketing materials, which are limited in their ability to attract attention and reach people, digital signs offer a dynamic, engaging presentation. Digital signage allows you to deliver compelling content at the right time and place to maximize impact. The success of any digital signage system boils down to its content. Digital signage content must be fresh, engaging, and professional. Anyone planning to

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  • Improve Communication and Build Your Brand with Digital Signage
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Is Your Receptionist Spending Too Much Time Helping Visitors?

Is Your Receptionist Spending Too Much Time Helping Visitors?

Receptionists are the face of your company – they are the first people who visitors encounter, so they’re largely responsible for the first impression people have of your organization. Receptionists should act in a professional, courteous manner when receiving visitors and directing them to the appropriate place in a building. Registering visitors and guiding them to their destination, all the while taking phone calls and handling other day-to-day tasks can be overwhelming, to say the least. Organizations strive to maintain a free-flowing reception area, but this can be tough considering that there’s often only one receptionist in charge of managing

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  • A receptionist tool for Outlook® streamlines the receptionist’s work process enabling time to provide excellent customer service
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