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Create a Captivating Digital Signage Display with Dynamic Content
Grab your visitors’ attention with a digital signage display

Create a Captivating Digital Signage Display with Dynamic Content

Everywhere you turn, digital signs are becoming increasingly prevalent. Traditional, static signs are quickly being replaced by new digital versions in multiple industries, from corporate communications to retail. However, many companies are leaving money on the table when it comes to preparing digital signage displays. Digital signs provide your company with a constant opportunity to captivate visitors and promote your products and services. There’s no reason why your digital signs shouldn’t display useful content at all times. Great content is crucial to keeping people engaged and achieving ...

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Inspiration: Incorporate Digital Signage in your Marketing Plans
Use dynamic digital signage to capture your visitors attention and for wayfinding around in your building

Inspiration: Incorporate Digital Signage in your Marketing Plans

An often overseen addition to standard marketing activities is digital signage. Perhaps you already use digital signs for keeping visitors and staff informed of meetings, why not use it to brand your company and market your products and events? You could even gain revenue by selling promotional space to third parties such as vendors. You can naturally also gain revenue by listing your current offers if you‘re focusing on B2C. For instance, digital signage content can be targeted at your visitors in the reception area by presenting professional, dynamic, and engaging content like videos and PowerPoint ...

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Digital Sign iPad: The Advantages of Using iPads as Digital Meeting Room Signs
Digital Sign Service for iPads displays Outlook® meeting information and availability

Digital Sign iPad: The Advantages of Using iPads as Digital Meeting Room Signs

Tablets, such as Apple iPads, have been gaining ground as digital signs. Digital sign iPads are a cost-effective alternative to commercial-grade displays, which are typically two to three times the cost of similarly sized consumer displays. While it’s true that commercial-grade displays are more robust and resistant to heat, cold, dust, etc., iPads still make great digital signs, especially in small spaces. iPads aren’t available in commercial versions, but you can use third-party mounts and enclosures to prevent damage and theft. iPads are a popular digital signage solution because they are ...

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Enhance the Visitor Experience at Your Hotel with Digital Signage Marketing
Digital signage marketing can be used to improve your visitor experience

Enhance the Visitor Experience at Your Hotel with Digital Signage Marketing

Digital signs are useful in virtually every industry, but they’re particularly advantageous in the hospitality industry, in which communicating effectively with customers is key to providing a satisfactory experience. Digital signage marketing has been used for many years in hotels, but typically through hotel channels on in-room TVs. These hotel channels often advertise a hotel’s amenities, restaurants, and premium TV channels. The use of digital signs has gradually spread from hotel rooms and into lobbies, restaurants, hallways, elevators, conference rooms, and more. Whether you have a small ...

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Digital Conference Room Signage: Tips for Layout Design
Attract attention to conference room signage by displaying engaging content.

Digital Conference Room Signage: Tips for Layout Design

Digital signs are electronic screens that display menus, advertising, and other messages. You can display everything from sales promotions to meeting schedules on your conference room signage. The primary advantage digital signs have over static signs is that the content is dynamic and instantly customizable. You can tailor the content on your digital signs to reflect your brand or craft messages that cater to different audiences. Creating content for your digital signs allows you to experiment with different colors, contrasts, text, and arrangements. However, form should always follow function ...

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