Emails offer an unmatched branding opportunity, but we often take them for granted. Emails can support your company’s marketing goals in more ways than one, and we’re not just talking about email blasts. You can promote your company with the simple act of sending an email to anyone and for any purpose. Your email signature is the last thing that recipients see when they read your email, so it leaves a lasting impression. A strong email signature allows you to grab people’s attention, broadcast your brand, and distinguish yourself. Below are 5 smart ways to use your email signature to market ...
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